Comments on: Question: What’s the lowest-hanging fruit for local news sites? http://www.joethink.com/blog/2007/02/question-whats-the-lowest-hanging-fruit-for-local-news-sites/ Thoughts on building relevance, online storytelling, and local journalism Sun, 06 Jul 2008 00:57:35 +0000 http://wordpress.org/?v=2.3.2 By: SeanBlanda.com podcast-Episode 1-Joe Murphy » SeanBlanda.com http://www.joethink.com/blog/2007/02/question-whats-the-lowest-hanging-fruit-for-local-news-sites/#comment-333 SeanBlanda.com podcast-Episode 1-Joe Murphy » SeanBlanda.com Sat, 05 May 2007 20:58:57 +0000 http://www.joethink.com/blog/2007/02/question-whats-the-lowest-hanging-fruit-for-local-news-sites/#comment-333 [...] On his blog he discourages the “cut and paste approach” than what? [...] […] On his blog he discourages the “cut and paste approach” than what? […]

]]> By: Joe http://www.joethink.com/blog/2007/02/question-whats-the-lowest-hanging-fruit-for-local-news-sites/#comment-237 Joe Mon, 02 Apr 2007 05:36:13 +0000 http://www.joethink.com/blog/2007/02/question-whats-the-lowest-hanging-fruit-for-local-news-sites/#comment-237 Hi Laura -- that's a fine question that points at the "baby steps" vs. "overhaul it" debate, which comes down to the challenge of getting the right person / people to say "overhaul it" ... and if the folk in management don't know why RSS matters, or why what passes for newspaper web sites is not adequate...heck, then somebody oughta show 'em. ... and you're right about the distance that workflow fruit hangs off the ground, I put it in there because it's got a huge n' obvious payoff. Hi Laura — that’s a fine question that points at the “baby steps” vs. “overhaul it” debate, which comes down to the challenge of getting the right person / people to say “overhaul it” … and if the folk in management don’t know why RSS matters, or why what passes for newspaper web sites is not adequate…heck, then somebody oughta show ‘em.

… and you’re right about the distance that workflow fruit hangs off the ground, I put it in there because it’s got a huge n’ obvious payoff.

]]> By: LauraFries.com http://www.joethink.com/blog/2007/02/question-whats-the-lowest-hanging-fruit-for-local-news-sites/#comment-230 LauraFries.com Thu, 29 Mar 2007 22:37:28 +0000 http://www.joethink.com/blog/2007/02/question-whats-the-lowest-hanging-fruit-for-local-news-sites/#comment-230 Can I get an amen? I think that is the lowest hanging fruit indeed - but unfortunately, one of the most vested and complicated mechanisms in a newsroom. Think of the machine - geared to produce copy for the front-end publishing system, a series of steps involving print editors and proofreaders - the layout and pagination process, and the final edits. Ah, clumsy. Instead of advocating the improvement of the Print > Online production mechanisms, how about changing the entire production process entirely? How about Content ___ Online ___ Print ___ SMS ___ RSS ___ Future Distribution Methods v.s. Content > Print Production > Magic > Online Production Can I get an amen? I think that is the lowest hanging fruit indeed - but unfortunately, one of the most vested and complicated mechanisms in a newsroom. Think of the machine - geared to produce copy for the front-end publishing system, a series of steps involving print editors and proofreaders - the layout and pagination process, and the final edits.

Ah, clumsy.

Instead of advocating the improvement of the Print > Online production mechanisms, how about changing the entire production process entirely?

How about Content ___ Online
___ Print
___ SMS
___ RSS
___ Future Distribution Methods

v.s.

Content > Print Production > Magic > Online Production

]]> By: Question: How have online publishers innovated with local community? : Joe Think » Online News Blog Archive http://www.joethink.com/blog/2007/02/question-whats-the-lowest-hanging-fruit-for-local-news-sites/#comment-227 Question: How have online publishers innovated with local community? : Joe Think » Online News Blog Archive Wed, 28 Mar 2007 13:56:58 +0000 http://www.joethink.com/blog/2007/02/question-whats-the-lowest-hanging-fruit-for-local-news-sites/#comment-227 [...] Each time I see that last question I wrote I dislike it more. Out with bad ideas, in with new ones (and give the new ones a couple weeks until they’re allowed to be called bad). [...] […] Each time I see that last question I wrote I dislike it more. Out with bad ideas, in with new ones (and give the new ones a couple weeks until they’re allowed to be called bad). […]

]]>